Showing posts with label no follow tags. Show all posts
Showing posts with label no follow tags. Show all posts

Friday, April 11, 2008

No follow tag for making Google happy

I recently came across intense and surprising posts about friends-bloggers who got banned by Google for monetizing their site. Their electronic death is a disaster for them. Bloggers write digitally, they exist electronically, but their online creative efforts are real. I think Google should be more careful before shutting down a site. The ones who create a site are real, they are not computer algorithms, so a single algorithm should not be entitled to kill a human's joy! Anyhow, this made me think a little. Google search engine became pretty powerful.

Rumors say that selling/buying links ads (except the Google ads) ruins the natural ecosystem of the blogosphere and that Google penalizes users for doing so (by killing their internet existence). We all know advertisers only care for traffic and trend, but for some reason it indirectly increases their ranking as well and Google fights radically against this. As a blogger-publisher, Google does not warn you and just remove you from their index search as well as decrease drastically your pagerank up to zero. Because it has a almost-monopole on the internet, this resorts pretty much in the blogger's electronic death. Surprisingly, I think Google does not measure the impact this can have on bloggers who actually care for their blog.

I kind of see the point of Google's need for better quality on the blogosphere. However should radical methods like electronic death be tolerated?

A quick fix and "solution" is to use 'no-follow' tags. By doing so, the links that you are being paid for showing on your site do not generate an artificial pagerank for these ad-site. Only advertisers who use your site for pageranking would withdraw from selling you links, so it is an ok solution considering pagerank.

How to add a no-follow tag on Wordpress blogs?
I found the explanation here.

In sum, open the file:
/wp-admin/edit-link-form.php
BACK UP YOUR FILE.

1. Open the edit-link-form.php file
2. On around line 28, find the part that says:
if ('identity' == $class && in_array('me', $rels) ) echo ' checked="checked"';
3. Leave this code alone.
4. Just above the code, add:
if ('seo' == $class && strpos($link_rel, 'nofollow') === false) echo ' checked="checked"';
5. Scroll down and find the line which says:

6. Just underneath this line of code, find the opening table:


7. Add the following code just underneath this opening table tag.


8. Save the file.


Now, when you go into the admin section and go to Blogroll / Add Link, you’ll now find a checkbox that looks like this:



All you need to do is to click on the “nofollow” checkbox when adding or editing your Blogroll links and your links will then become nofollowed!




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